CTR by Ad Group measures the click-through rate for different ad groups within a Pinterest Ads campaign, showing which groups are driving the most engagement and performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR by Ad Group using Databox, follow these steps:
Earned Impressions refer to the number of times users see a Pinterest ad as a result of social actions taken by others, such as saves, close-ups, or clicks.
CPV (Cost Per View) is a metric used in Pinterest Ads to measure the cost an advertiser pays each time a user views their promoted pin. It helps assess campaign efficiency and drive brand awareness.
Earned Pin clicks by Campaign shows the number of clicks on your Pins that came from people saving and sharing your content within Pinterest, resulting in organic traffic to your website.
Paid Outbound Clicks by Ad is a Pinterest Ads metric that tracks the number of clicks on your ad that lead users to another website or landing page, indicating the effectiveness of driving traffic off the platform.
Earned Outbound Clicks is a Pinterest Ads metric that tracks the number of clicks on your Pinterest ad that result in visitors leaving Pinterest.
Order value by Ad is a metric that measures the average value of orders generated by a specific Pinterest ad. It helps in determining the effectiveness and ROI of the ad campaign.
Paid Saves is a Pinterest Ads metric that measures the number of times users save a Pin that they discovered through a paid promotion on the platform. It indicates engagement and potential for organic distribution.
The Average video play time by Campaign metric measures the average duration that users watch a video within a specific advertising campaign on Pinterest. It helps assess viewer engagement and content effectiveness.