Earned Outbound Clicks is a Pinterest Ads metric that tracks the number of clicks on your Pinterest ad that result in visitors leaving Pinterest.
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Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Earned Outbound Clicks using Databox, follow these steps:
Spend by Objective is a metric that shows how much money has been spent on Pinterest Ads campaigns based on the specific advertising objective chosen by the advertiser.
Earned Impressions by Campaign metric tracks the additional impressions generated from social engagement such as likes, shares, and comments on Pinterest Ads.
CPE (Cost Per Engagement) is a metric that measures the cost an advertiser pays for each viewer interaction with their ad, such as clicks, likes, shares, or comments on Pinterest.
The Engagement Rate by Campaign metric measures the level of interaction with a specific ad campaign on Pinterest, indicating the effectiveness of the content in capturing and retaining the audience's attention.
Click-through rate (CTR) by Ad is a key metric in Pinterest Ads that shows the percentage of people who clicked on a specific ad after seeing it, helping to measure ad effectiveness.
Pin clicks by Ad refers to the number of times users clicked on a promoted Pin to visit a website or view a product. It measures the effectiveness of Pinterest Ads in driving traffic and engagement.
Frequency by Ad Group shows how many times, on average, an individual has seen an ad within a specific ad group on Pinterest. It helps track ad fatigue and audience saturation.
Earned Saves is a metric that measures when a user saves (or repins) a promoted Pin to one of their own boards. It indicates high user interest and engagement with the content.