Paid Impressions by Campaign metric measures the total number of times your ad is seen on Pinterest, broken down by different advertising campaigns. It helps you track the reach and visibility of your ads across various campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Impressions by Campaign using Databox, follow these steps:
Impressions by Campaign metric measures the total number of times an ad from a specific campaign has been viewed by users on Pinterest, indicating the reach and visibility of the campaign.
Earned Impressions by Objective measures the number of additional impressions generated by user engagement with a Pinterest ad, boosting organic reach and awareness.
CPV by Campaign is the cost per view metric in Pinterest ads, showing cost incurred for each view of a promoted pin within specific campaign, helps measure video ad performance.
Engagements by Objective is a metric that measures the total engagements generated from a Pinterest Ads campaign based on the specific campaign objective set by the advertiser.
ROAS (Return on Ad Spend) is a metric that measures the revenue generated from advertising compared to the amount spent on ads. It helps evaluate the effectiveness and profitability of advertising campaigns on platforms like Pinterest.
Order value by Ad Group is a metric in Pinterest Ads that measures the total value of purchases attributed to each specific ad group. It helps advertisers understand which ad groups drive the highest value in terms of sales revenue.
Save rate by Ad metric measures the percentage of users who save your ad to their boards on Pinterest, indicating interest or intent to revisit or take action in the future.
Earned Video Views by Campaign measures the total number of times your video content was viewed as a result of shares or reposts by users on Pinterest, indicating organic engagement and reach.