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Pinterest Ads Engagements by Objective

Engagements by Objective is a metric that measures the total engagements generated from a Pinterest Ads campaign based on the specific campaign objective set by the advertiser.

With Databox you can track all your metrics from various data sources in one place.

Engagements by Objective 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Engagements by Objective"?
Engagements by Objective is a metric in Pinterest Ads that tracks user interactions such as clicks, comments, saves, and other forms of engagement. It measures how well your ad campaign is driving user interactions based on the specific objective you've set, whether it's traffic, app installs, video views, or other goals. This metric helps advertisers understand how effectively their Pinterest ads are engaging with their target audience.
Example: Engagements by Objective: Tracking the number of clicks, saves, and comments on a Pinterest ad campaign aimed at increasing brand awareness for a new skincare product.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Engagements by Objective in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagements by Objective using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Engagements by Objective on the Performance screen
  6. 6
    Get Engagements by Objective performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Engagements by Objective
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

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Performance Screen

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Pinterest Ads integration with Databox Track Engagements by Objective from Pinterest Ads in Databox GET STARTED

General

  • Description
    Engagements by Objective is a metric that measures the total engagements generated from a Pinterest Ads campaign based on the specific campaign objective set by the advertiser.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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