CPV by Campaign is the cost per view metric in Pinterest ads, showing cost incurred for each view of a promoted pin within specific campaign, helps measure video ad performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPV by Campaign using Databox, follow these steps:
Impressions by Ad Group measures the total number of times ads from a specific ad group were displayed to users on Pinterest. It helps evaluate the reach and visibility of each ad group.
Paid Impressions by Campaign metric measures the total number of times your ad is seen on Pinterest, broken down by different advertising campaigns. It helps you track the reach and visibility of your ads across various campaigns.
The Engagement Rate by Campaign metric measures the level of interaction with a specific ad campaign on Pinterest, indicating the effectiveness of the content in capturing and retaining the audience's attention.
Paid CTR (Click-Through Rate) is a performance metric that measures the percentage of people who clicked on your ad after seeing it. It indicates the effectiveness of your ad in driving user engagement and interest.
Paid CTR by Ad Group measures the click-through rate of your Pinterest ads within specific ad groups, showing the effectiveness of each group's targeting and messaging.
Earned Outbound Clicks by Ad Group measures the number of clicks on outbound links from your Pinterest Ads, generated by users beyond the initial click on the ad.
ROAS (Return on Ad Spend) is a metric that measures the revenue generated for every dollar spent on advertising. It helps evaluate the effectiveness and efficiency of advertising campaigns.
Earned Video Views by Ad Group measures the number of views generated from people who watched your video ad and then went on to view other related videos or content on Pinterest.