DataboxDatabox Databox

Pinterest Ads Earned CTR by Ad Group

Earned CTR by Ad Group is the click-through rate of a Pinterest ad group divided by the total engagements on Pins from that group, providing insights into the ad performance relative to organic content.

With Databox you can track all your metrics from various data sources in one place.

Earned CTR by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Earned CTR by Ad Group"?
Earned CTR by Ad Group is a metric that measures the click-through rate of an ad group on Pinterest that includes both paid and earned engagements. It calculates the ratio of clicks to impressions generated not only through paid promotions but also organic sources such as saves, close-ups, and other interactions. This metric provides insights into the overall performance and engagement of an ad group beyond just paid clicks, helping advertisers understand the holistic impact of their campaigns.
Example: Analyzing the Earned CTR by Ad Group metric can help determine which ad groups are generating the most engagement through saves, clicks, and closeup views, optimizing future campaign strategies.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Earned CTR by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Earned CTR by Ad Group using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Earned CTR by Ad Group on the Performance screen
  6. 6
    Get Earned CTR by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Earned CTR by Ad Group
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Pinterest Ads integration with Databox Track Earned CTR by Ad Group from Pinterest Ads in Databox GET STARTED

General

  • Description
    Earned CTR by Ad Group is the click-through rate of a Pinterest ad group divided by the total engagements on Pins from that group, providing insights into the ad performance relative to organic content.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly and monthly.
  • Custom Relative Periods
    No
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

Track all of your key business metrics from one screen

GET STARTED
Databox app preview