Video Views by Campaign is a metric that measures the total number of times a video ad within a specific campaign has been viewed by users on Pinterest, providing insights into the effectiveness and engagement of your video content.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Views by Campaign using Databox, follow these steps:
CPM (Cost Per Mille) is the cost paid by advertisers for a thousand impressions of their ad on Pinterest. It is a common metric used to measure ad performance and cost efficiency.
CPE by Campaign is the average cost per engagement for a specific Pinterest Ads campaign, calculated by dividing total spend by total engagements.
Paid Engagement by Ad is a metric that measures the number of interactions or actions taken on a Pinterest ad as a result of paid promotion, such as saves, clicks, and comments.
The Engagement Rate by Campaign metric measures the level of interaction with a specific ad campaign on Pinterest, indicating the effectiveness of the content in capturing and retaining the audience's attention.
Earned CTR by Campaign measures the click-through rate of users who engaged with a Pinterest ad and later interacted organically with your brand's Pinterest profile or content. This metric indicates the effectiveness of your ad in driving further engagement.
Saves by Ad is a metric on Pinterest that tracks how many users save or bookmark your ad to their own boards, indicating interest and potential for future engagement or conversion.
Earned Video Views represent the number of times your video content was viewed as a result of social actions such as shares or re-shares on Pinterest. It indicates audience engagement and organic reach.
Average video play time by Ad measures the average duration that users watched a video ad on Pinterest. It helps advertisers gauge viewer engagement and optimize their video content for better performance.