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Pinterest Ads Average Video Play Time by Ad Group

Average video play time by Ad Group is a metric that shows the average amount of time users watch a video within each ad group on Pinterest, helping to gauge audience engagement and optimize video content strategy.

With Databox you can track all your metrics from various data sources in one place.

Average Video Play Time by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Average Video Play Time by Ad Group"?
The Average video play time by Ad Group metric measures the average duration viewers spend watching video ads within specific ad groups. This data helps advertisers understand audience engagement and optimize campaigns based on which ad groups demonstrate the most compelling video content. By analyzing this metric, advertisers can make informed decisions to improve video ad performance and drive better results.
Example: Example: A beauty brand analyzes Average video play time by Ad Group to identify which ad groups have the highest engagement for their new skincare product launch campaign on Pinterest.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Average Video Play Time by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average Video Play Time by Ad Group using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average Video Play Time by Ad Group on the Performance screen
  6. 6
    Get Average Video Play Time by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average Video Play Time by Ad Group
Pinterest Ads integration with Databox Track Average Video Play Time by Ad Group from Pinterest Ads in Databox GET STARTED

General

  • Description
    Average video play time by Ad Group is a metric that shows the average amount of time users watch a video within each ad group on Pinterest, helping to gauge audience engagement and optimize video content strategy.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly and monthly.
  • Custom Relative Periods
    No
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Duration
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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