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Pinterest Ads Order Value by Ad Group

Order value by Ad Group is a metric in Pinterest Ads that measures the total value of purchases attributed to each specific ad group. It helps advertisers understand which ad groups drive the highest value in terms of sales revenue.

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Order Value by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Order Value by Ad Group"?
The Order value by Ad Group metric measures the total value of orders generated by each specific ad group in a Pinterest Ads campaign. It provides valuable insights into which ad groups are driving the most revenue and ROI. By analyzing this metric, advertisers can optimize their ad spend towards high-performing ad groups and improve their overall campaign performance.
Example: An e-commerce company uses Order value by Ad Group metric to identify which ad groups are driving the highest revenue per order, helping them allocate budget effectively for the most profitable campaigns.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Order Value by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Order Value by Ad Group using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Order Value by Ad Group on the Performance screen
  6. 6
    Get Order Value by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Order Value by Ad Group
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Pinterest Ads integration with Databox Track Order Value by Ad Group from Pinterest Ads in Databox GET STARTED

General

  • Description
    Order value by Ad Group is a metric in Pinterest Ads that measures the total value of purchases attributed to each specific ad group. It helps advertisers understand which ad groups drive the highest value in terms of sales revenue.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    Yes
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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