Paid Impressions represent the number of times your Pinterest ad was displayed to users during a paid campaign, indicating potential reach and visibility.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Impressions using Databox, follow these steps:
Impressions by Campaign metric measures the total number of times an ad from a specific campaign has been viewed by users on Pinterest, indicating the reach and visibility of the campaign.
Earned Impressions by Ad Group measures the number of additional impressions a Pinterest ad receives through saves, close-ups, and other engagements beyond its initial impression.
CPV by Campaign is the cost per view metric in Pinterest ads, showing cost incurred for each view of a promoted pin within specific campaign, helps measure video ad performance.
The Engagement Rate by Campaign metric measures the level of interaction with a specific ad campaign on Pinterest, indicating the effectiveness of the content in capturing and retaining the audience's attention.
Outbound Clicks by Ad measures the number of clicks on your Pinterest Ads that direct users to external websites, helping track the effectiveness of driving traffic off-platform.
Paid Saves is a Pinterest Ads metric that measures the number of times users save a Pin that they discovered through a paid promotion on the platform. It indicates engagement and potential for organic distribution.
Paid Video Views by Ad Group is the total number of times a video ad has been viewed within a specific ad group on Pinterest, after a user clicked on or engaged with the ad.
Earned Video Views by Ad is the number of times people have watched at least 3 seconds of a video ad shared by others after engaging with the original ad.