Paid Engagement by Ad Group measures the total number of interactions with your Pinterest ads, such as clicks, saves, comments, and close-ups, within each ad group.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Engagements by Ad Group using Databox, follow these steps:
Earned Impressions by Campaign metric tracks the additional impressions generated from social engagement such as likes, shares, and comments on Pinterest Ads.
CPV (Cost Per View) is a metric used in Pinterest Ads to measure the cost an advertiser pays each time a user views their promoted pin. It helps assess campaign efficiency and drive brand awareness.
Engagement Rate by Objective measures the level of interaction on a Pinterest Ad based on the campaign goal such as awareness, consideration, or conversion. It indicates how well the ad is engaging the target audience.
Earned Pin clicks by Ad Group measures the total clicks on Pins generated from the ad campaign. It shows engagement driven by users who interact with Pins after seeing the ad.
Earned Outbound Clicks by Ad is a Pinterest Ads metric that measures the number of clicks on your ad that led users to an external website, resulting from shared or saved content.
Order value by Ad is a metric that measures the average value of orders generated by a specific Pinterest ad. It helps in determining the effectiveness and ROI of the ad campaign.
Paid Saves by Campaign measures the number of times users save a Pin from a specific ad campaign on Pinterest, indicating interest and potential future engagement.
Paid Video Views by Ad metric measures the number of times a video ad has been viewed by users who were served the ad on the Pinterest platform after a paid promotion.