The Spend by Ad metric measures the total amount spent on each individual ad campaign on Pinterest, providing insights into budget allocation and performance analysis.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Spend by Ad using Databox, follow these steps:
Refine PPC and Social Media strategies with Databox's Pinterest Ads integration. Gain insights into Spend, Engagements, ROAS, and more for optimized Lead Generation, Sales Performance, and Ecommerce campaigns.
Spend by Objective is a metric that shows how much money has been spent on Pinterest Ads campaigns based on the specific advertising objective chosen by the advertiser.
Earned Impressions by Campaign metric tracks the additional impressions generated from social engagement such as likes, shares, and comments on Pinterest Ads.
CPC by Campaign is the average cost per click within a specific Pinterest ad campaign, showing how much you are paying for each click generated.
Engagement rate by Ad measures the level of interaction and involvement that users have with a specific ad. It indicates the effectiveness of the ad in capturing the audience's attention and generating a response.
Click-through rate (CTR) by Ad is a key metric in Pinterest Ads that shows the percentage of people who clicked on a specific ad after seeing it, helping to measure ad effectiveness.
The Order value by Campaign metric measures the total revenue generated from each advertising campaign on Pinterest, providing insights into the effectiveness of each campaign in driving sales and ROI.
Earned Video Views represent the number of times your video content was viewed as a result of social actions such as shares or re-shares on Pinterest. It indicates audience engagement and organic reach.
Average video play time by Ad Group is a metric that shows the average amount of time users watch a video within each ad group on Pinterest, helping to gauge audience engagement and optimize video content strategy.