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Pinterest Ads CPC by Ad

Cost Per Click (CPC) by Ad is a metric that measures the average cost an advertiser pays each time a viewer clicks on their ad on Pinterest. It helps assess the effectiveness of ad campaigns and budget allocation.

With Databox you can track all your metrics from various data sources in one place.

CPC by Ad 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC by Ad"?
Cost-per-click (CPC) is a key metric in Pinterest Ads that calculates the cost an advertiser pays each time a user clicks on their ad. It is determined by dividing the total cost of the ad campaign by the number of clicks it receives. CPC helps advertisers understand the effectiveness of their ads in driving user engagement and can be optimized to improve campaign performance and ROI.
Example: For a fashion brand running ads on Pinterest, tracking CPC by Ad helps identify which specific ad creative is driving the most engagement and conversions.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CPC by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC by Ad using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC by Ad on the Performance screen
  6. 6
    Get CPC by Ad performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC by Ad
Pinterest Ads integration with Databox Track CPC by Ad from Pinterest Ads in Databox GET STARTED

General

  • Description
    Cost Per Click (CPC) by Ad is a metric that measures the average cost an advertiser pays each time a viewer clicks on their ad on Pinterest. It helps assess the effectiveness of ad campaigns and budget allocation.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    Yes
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 90 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    Yes
  • Forecasts
    Yes
  • Benchmarks
    No

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