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Pinterest Ads CPM by Ad Group

CPM by Ad Group measures the cost per 1,000 impressions for each ad group in a Pinterest campaign, helping assess efficiency and performance.

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CPM by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPM by Ad Group"?
CPM by Ad Group is a metric that measures the cost per 1,000 impressions for each ad group in a Pinterest Ads campaign. It helps advertisers understand the efficiency of their ad groups in reaching their target audience and optimizing their advertising budget effectively. By analyzing CPM by Ad Group, advertisers can identify high-performing ad groups and make data-driven decisions to improve campaign performance.
Example: Example: Analyzing CPM by Ad Group helps determine which ad groups are more cost-effective in driving impressions and can optimize budget allocation accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CPM by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPM by Ad Group using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPM by Ad Group on the Performance screen
  6. 6
    Get CPM by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPM by Ad Group
Goals

Set Goals to track and improve your performance
Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Pinterest Ads integration with Databox Track CPM by Ad Group from Pinterest Ads in Databox GET STARTED

General

  • Description
    CPM by Ad Group measures the cost per 1,000 impressions for each ad group in a Pinterest campaign, helping assess efficiency and performance.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    Yes
  • Granularities
    Hourly, daily, weekly and monthly.
  • Custom Relative Periods
    No
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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