Click-Through Rate (CTR) is the ratio of clicks to impressions of an ad, expressed as a percentage. It measures the effectiveness of an ad and indicates how relevant it is to the target audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR using Databox, follow these steps:
This dashboard uses Google Ads and Google Analytics 4 to show the direct impact of paid ads on website traffic.
The Facebook Ads & Google AdWords template allows you to monitor both your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
Use this Google Ads report to share and present insights into campaign performance, keyword performance, CPC, conversation rates, and more.
Impressions is a metric in Google Adwords that refers to the number of times your ad has been displayed to potential customers on the Google search results page or on websites and apps that are part of the Google Display Network.
This metric measures the number of clicks received by each keyword in a specific campaign. It helps determine which keywords are driving the most traffic to a website and allows for optimization of ad placement and bidding strategies.
Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."
CTR by Keyword Id by Campaign by Keyword is a metric that measures the click-through rate of specific keywords within a particular AdWords campaign. It helps to identify which keywords are driving the most clicks and optimize bidding strategies accordingly.
Avg. CPC stands for Average Cost Per Click, which is the average amount of money an advertiser pays each time a user clicks on one of their ads. It is a key metric in Google AdWords and helps advertisers evaluate the effectiveness of their ad campaigns.
The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.
The Impressions (Absolute Top %) by Campaign metric shows the percentage of times your ad appeared as the very first result above all other ads in a given campaign, giving insight into the ad's visibility and competitiveness.
Interaction Rate by Ad Group is a metric that calculates the percentage of interactions (clicks, calls, etc.) a specific ad group receives relative to the number of times it was shown. It helps measure the effectiveness of ad groups in engaging users.