Impressions CTR (Click-Through Rate) is the percentage of clicks advertisers received per thousand ad impressions. It measures the efficiency of ads in generating clicks from users. Higher CTR implies better ad performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions CTR using Databox, follow these steps:
AdMob dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.
Clicks by Country is a metric that shows the number of times a user clicked on your ad in each country. It helps you understand where your engaged users are located and optimize your ad targeting accordingly for improved performance.
The Clicks by Format metric tells you the number of clicks on your ad units grouped by the ad format type, such as banner, interstitial, or rewarded video. It helps you understand which ad formats are the most effective in driving clicks and engagement with your app.
Impressions by App is the count of how many times ads were viewed in a particular app over a specific time period. It helps to measure the exposure of an app to advertisement and the potential revenue generated by an app.
Impressions RPM (revenue per thousand impressions) by Ad Unit is a metric that helps measure the revenue generated per thousand ad impressions for a specific ad unit. It provides insights into the effectiveness of the ad unit in generating revenue and can help optimize the monetization strategy.
Impressions RPM by App is a metric that measures the revenue generated per thousand ad impressions on a specific app. It helps to evaluate the performance and profitability of an app's advertising strategy.
Match Rate is the percentage of ad requests that resulted in a successfully served ad. It measures the effectiveness of your ad mediation setup and how well your app's audience matches with the available ad inventory.
Ad Units Count is a metric in Google AdMob that tracks the total number of ad units served. This measurement helps app publishers understand the demand for their inventory and optimize their ad placements for higher revenue.
Network Request RPM by Platform is a metric that indicates how much revenue is generated per 1000 network requests from each type of platform (Android, iOS).