Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions CTR by Ad Type using Databox, follow these steps:
Clicks by Platform is a metric in Google AdMob that shows the number of clicks on ads broken down by the platform on which they were displayed, such as iOS or Android.
Impressions is a metric that counts the number of times an ad is viewed by a user on a website or app. It does not guarantee that the ad was clicked on by the user.
Impressions by Ad Unit is a metric in the Google AdMob platform that measures the number of times an ad has been displayed on a specific ad unit within a given time period.
The Impressions CTR by App metric measures the click-through rate of ads served in a particular app, calculated by dividing the number of clicks by the number of impressions.
Impressions RPM by Country is a metric that measures the revenue earned per thousand ad impressions, broken down by country. It helps to identify which countries are generating the highest revenue, allowing advertisers to adjust their ad strategies accordingly.
The Network Requests Matched by Ad Unit metric in AdMob measures the number of times an ad request from an app matches with an ad from the network.
The Network Requests Matched by Ad Type metric measures the number of ad requests made by an app broken down by the type of ad that was ultimately displayed.
Show Rate is the percentage of ad impressions that actually show up on a user's device out of the total number of ad requests made by the app. It measures the effectiveness of the ad network's ability to deliver ads to users.