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Google AdMob Impressions CTR by Ad Type

Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.

With Databox you can track all your metrics from various data sources in one place.

Impressions CTR by Ad Type 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Impressions CTR by Ad Type"?
The Impressions CTR by Ad Type metric in Google AdMob is a measure of the proportion of ad clicks to ad impressions for each ad type (e.g. banner or interstitial). It indicates how effective each ad type is at generating clicks and engagement with users. A high CTR suggests that the ad is well-targeted and relevant, while a low CTR may indicate that the ad needs to be optimized or that the ad type is not suitable for the content or audience. Measuring CTR by ad type helps app developers and advertisers optimize their ad placements and formats for maximum engagement and revenue.
Example: Impressions CTR by Ad Type can be used to determine which ad type is performing better in terms of user engagement on a mobile game app - whether it's banner ads or interstitial ads, and adjust the ad strategy accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Impressions CTR by Ad Type in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions CTR by Ad Type using Databox, follow these steps:

  1. 1
    Connect Google AdMob that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Impressions CTR by Ad Type on the Performance screen
  6. 6
    Get Impressions CTR by Ad Type performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Impressions CTR by Ad Type
Google AdMob integration with Databox Track Impressions CTR by Ad Type from Google AdMob in Databox GET STARTED

Basics

  • Description
    Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
  • Category
    Advertising
  • Subcategory
    Impressions CTR
  • Date Added
    2017-07-15
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://admob.googleapis.com/v1/accounts/{accountId}/networkReport:generate

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