Impressions CTR by Platform is a metric that measures the click-through rate of ads on different platforms such as mobile, desktop, and tablets. It helps to identify which platform drives more engagement and optimize the ad campaigns accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions CTR by Platform using Databox, follow these steps:
The Network Requests by App metric refers to the total number of requests that an app makes to ad networks over a certain period of time, and can help to optimize ad performance and identify potential issues with the app's integration of ad networks.
Clicks measures the number of times users click on an ad displayed on an app. It is an important metric to evaluate the effectiveness of ad campaigns and can help optimize targeting and ad content.
Clicks by Ad Unit is a metric in Google AdMob that tracks the number of clicks generated by individual ad units within an app. This information can be used to optimize ad placement and ad format to increase revenue.
Clicks by Country is a metric that shows the number of times a user clicked on your ad in each country. It helps you understand where your engaged users are located and optimize your ad targeting accordingly for improved performance.
Estimated Earnings by Country is a metric that shows how much money your app is earning in each country it is available in. It helps you identify which countries generate higher revenue and optimize your monetization strategy accordingly.
Impressions is a metric that counts the number of times an ad is viewed by a user on a website or app. It does not guarantee that the ad was clicked on by the user.
Impressions CTR by Ad Unit measures the click-through rate (CTR) of ads served in a specific ad unit, calculated by dividing the number of clicks by the number of impressions.
Network Request RPM by App is a metric in Google AdMob that measures the average revenue earned per thousand ad requests that your app generates through the AdMob network.