CTR (Click-Through Rate) measures the percentage of users who clicked on an ad out of the total number who viewed it. It helps evaluate ad effectiveness and indicates how well its resonating with the audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Campaign CTR using Databox, follow these steps:
Use this customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.
Re-Downloads measures the number of times an app is downloaded again by a user who had previously downloaded and possibly uninstalled the same app.
The Net Downloads metric in AppFigures refers to the total number of downloads of an app or game across all platforms, including refunds or reinstalls.
Net Standard Revenue is a metric that represents the total revenue generated by an app, minus any refunds, chargebacks, and transaction fees, on a standardized basis for easy comparison to other apps.
The Gift Redeemed metric in AppFigures tracks the number of times a gift or promo code has been redeemed by users in your app or in-app purchase.
Net Educational Revenue is the total revenue generated by an educational app or game, minus any refunds, chargebacks, or fees associated with the transaction.
The Transitions by Country metric in AppFigures measures the number of users that moved from one version of an app to another, broken down by the country where the transition occurred.
The New Trial Grace by Country metric in AppFigures measures the number of users who continue to use a subscription after their free trial expires, broken down by country.
The Ad Campaign CPA by Country is a metric that helps measure the cost per acquisition (CPA) of an advertising campaign in different countries. It provides insights into which countries are the most cost-effective for a campaign and can help optimize marketing strategies.