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Appfigures Ad Campaign Cost

Ad Campaign Cost is the total amount spent on advertising within a specific campaign. This includes all costs, such as ad creation, placement, and distribution across various channels and platforms.

With Databox you can track all your metrics from various data sources in one place.

Ad Campaign Cost 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ad Campaign Cost"?
The Ad Campaign Cost metric is the total amount of money spent on a specific advertising campaign within a designated timeframe. This metric includes all ad spends, such as cost per click (CPC), cost per impression (CPM), and cost per action (CPA). Ad Campaign Cost is a crucial metric for measuring the effectiveness and efficiency of an advertising campaign and helps businesses understand the return on investment (ROI) of their ad spends. By analyzing this metric, businesses can optimize their advertising strategy and budget allocation for future campaigns.
Example: A mobile game developer can use the Ad Campaign Cost metric to compare the cost of running ads on different platforms and optimize their advertising strategy accordingly.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Ad Campaign Cost in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Campaign Cost using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Campaign Cost on the Performance screen
  6. 6
    Get Ad Campaign Cost performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Campaign Cost
Appfigures integration with Databox Track Ad Campaign Cost from Appfigures in Databox GET STARTED

Appfigures Ad Campaign Cost included in Dashboard Templates 1

  • Live view

    Appfigures Ad Campaign Performance

    Use this free and customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.

    Appfigures

Basics

  • Description
    Ad Campaign Cost is the total amount spent on advertising within a specific campaign. This includes all costs, such as ad creation, placement, and distribution across various channels and platforms.
  • Category
    Mobile App Analytics
  • Subcategory
    Campaign
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.appfigures.com/v2/reports/adspend

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