Ad Campaign Cost is the total amount spent on advertising within a specific campaign. This includes all costs, such as ad creation, placement, and distribution across various channels and platforms.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Campaign Cost using Databox, follow these steps:
Use this free and customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.
The Revenue Refunds metric tracks the total amount of revenue refunded by app stores to users who have requested a refund for an app or in-app purchase.
The Paying Subscriptions by Country metric displays the number of paying subscribers to an app broken down by their country of origin.
MRR stands for Monthly Recurring Revenue, which measures the predictable revenue generated by subscription-based businesses on a monthly basis.
The Gross Revenue Subscriptions metric shows the total amount of revenue generated from subscriptions before any deductions or fees.
Activations represent the total number of times an app has been installed and opened for the first time on a device. It helps to track the app's user acquisition and adoption rate over time.
Cancellations metric in AppFigures refers to the number of times users have cancelled their subscriptions or in-app purchases within a specified time period.
Non First Year Subscribers refers to the number of subscribers who have been subscribed to a particular product or service for longer than one year, excluding those who subscribed within the first year of the product/service launch.
Ads Clicks measures the number of clicks on advertisements promoting your mobile app and driving traffic to its download page on app stores.