Gross App Sales Revenue is the total amount of money made by an app through all sales channels before any fees or expenses are deducted.
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To track Gross App Sales Revenue using Databox, follow these steps:
The Net Downloads metric in AppFigures refers to the total number of downloads of an app or game across all platforms, including refunds or reinstalls.
Gross Revenue is a key metric used to measure the total income generated from sales of an app, before any deductions such as commission fees or taxes.
The Gross Revenue by Country metric in AppFigures shows the total revenue generated by your app in each country where it's available.
Gross Education Revenue is a financial metric that represents the total revenue generated by an educational institution from all sources such as tuition fees, grants, donations, and other income sources in a specific period.
The Total Net Revenue metric represents the total amount of income generated by an app after all expenses (such as commission fees) have been deducted.
The Grace Expired Off by Country metric shows the number of app subscriptions that have lapsed due to non-payment ("grace expired") by country.
Ad Campaign Impressions is a metric that measures how many times your ad has been displayed to users on various platforms, such as social media or search engines. It indicates how many people have potentially seen your ad.
Payment Revenue is the total amount of revenue earned through sales of your app or in-app purchases, after the app store's commission is deducted.