Gross App Sales Revenue is the total amount of money made by an app through all sales channels before any fees or expenses are deducted.
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To track Gross App Sales Revenue using Databox, follow these steps:
Returns is a metric in AppFigures that tracks the number of times an app is returned for a refund or revoked by the app store. This metric helps developers understand the performance of their app and identify potential issues that need to be addressed.
The Promo Codes Used by Country metric in AppFigures provides an overview of the number of promotional codes used in different countries for a specific app. This data can be helpful for evaluating the effectiveness of promotional campaigns across different regions and adjusting marketing strategies accordingly.
Total Gross Revenue is a metric that measures the total revenue generated by an app from all sources, including in-app purchases, subscriptions, and paid downloads, before deducting any fees or commissions.
Churn by Country measures the rate at which app users discontinue usage of an app in different countries, providing insights into user retention and potential reasons for lost users.
Transitions metric in AppFigures shows how many times your app was installed by users who previously had a different app version installed on their device, indicating how well your app's updates are being received and adopted.
The Trial Grace Expired by Country metric shows the number of trial versions of your app that have expired in each country where it was downloaded.
Ads Impressions is a metric that measures the number of times an ad has been displayed to users. It represents the total potential exposure of an ad to its intended audience.
The Ad Campaign Installs by Country metric shows the number of app installs generated by specific ad campaigns within each country.