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LinkedIn Ads Average CTR

The Average CTR (Click-Through Rate) measures the percentage of impressions that result in clicks on a LinkedIn ad. It's a key performance indicator (KPI) that helps gauge ad effectiveness. A higher CTR indicates that more people are interested in the ad, leading to better engagement and potentially higher conversion rates.

With Databox you can track all your metrics from various data sources in one place.

Average CTR 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Average CTR"?
The Average Click-Through Rate (CTR) is a metric that measures the percentage of clicks that an ad receives based on the number of impressions it generates. It is calculated by dividing the total number of clicks by the total number of impressions and multiplying by 100. A higher average CTR indicates that the ad is more engaging and relevant to the audience, which can lead to a higher conversion rate and lower cost per click. It is an important metric to track and optimize as it can help improve overall ad performance.
Example: The average CTR metric can help determine the effectiveness of a sponsored content campaign in terms of engagement. For instance, if a sponsored post showcasing a new product has a high CTR rate, it reflects a greater potential for interested leads.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Average CTR in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average CTR using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average CTR on the Performance screen
  6. 6
    Get Average CTR performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average CTR
LinkedIn Ads integration with Databox Track Average CTR from LinkedIn Ads in Databox GET STARTED

LinkedIn Ads Average CTR included in Dashboard Templates 1

  • Live view

    LinkedIn Ads Account Overview

    This dashboard shows a high-level overview of your Linkedin Ads performance so you can track ROI.

    LinkedIn Ads

LinkedIn Ads Average CTR included in Report Templates 1

  • Details

    LinkedIn Ads Advanced Report Template

    Use this LinkedIn Ads advanced report to share high-level and in-depth metrics of your LinkedIn Ad performance. Present key insights like conversions, clicks, CPC, and more.

    LinkedIn Ads

General

  • Description
    The Average CTR (Click-Through Rate) measures the percentage of impressions that result in clicks on a LinkedIn ad. It's a key performance indicator (KPI) that helps gauge ad effectiveness. A higher CTR indicates that more people are interested in the ad, leading to better engagement and potentially higher conversion rates.
  • Category
    Advertising
  • Subcategory
    CTR
  • Date Added
    2017-11-11

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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