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Google Ads Avg. CPC by Keyword ID, Campaign and Keyword

The Avg. CPC by Keyword Id by Campaign by Keyword metric shows the average cost per click (CPC) for a specific keyword within a campaign. It helps to evaluate the effectiveness of keyword bidding strategies and optimize bids accordingly.

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Avg. CPC by Keyword ID, Campaign and Keyword 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Avg. CPC by Keyword ID, Campaign and Keyword"?
The "Avg. CPC by Keyword Id by Campaign by Keyword" is a metric in Google AdWords that helps advertisers determine the average cost per click of their campaigns by the specific keyword used. This helps identify which keywords are more expensive and which ones are cheaper to bid on, allowing advertisers to adjust their bids and optimize their campaign for maximum performance. The metric is useful for determining the cost-effectiveness of a particular keyword and for making data-driven decisions to improve the overall performance of a campaign.
Example: The Avg. CPC by Keyword Id by Campaign by Keyword metric helped identify the most cost-effective keywords in a campaign targeting sports shoes. The data was used to optimize bids and increase ROAS.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Avg. CPC by Keyword ID, Campaign and Keyword in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Avg. CPC by Keyword ID, Campaign and Keyword using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Avg. CPC by Keyword ID, Campaign and Keyword on the Performance screen
  6. 6
    Get Avg. CPC by Keyword ID, Campaign and Keyword performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Avg. CPC by Keyword ID, Campaign and Keyword
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Ads integration with Databox Track Avg. CPC by Keyword ID, Campaign and Keyword from Google Ads in Databox GET STARTED

General

  • Description
    The Avg. CPC by Keyword Id by Campaign by Keyword metric shows the average cost per click (CPC) for a specific keyword within a campaign. It helps to evaluate the effectiveness of keyword bidding strategies and optimize bids accordingly.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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