The conversion rate by campaign is a metric that measures the percentage of clicks on a Google Adwords campaign that result in a desired action, such as a purchase or sign-up. It helps assess the effectiveness of a campaign in driving conversions and optimizing ad spend.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversion Rate by Campaign using Databox, follow these steps:
The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
Conversions by Campaign is a metric that tracks the number of conversions (such as leads or sales) that have been generated by each individual campaign in your Google Ads account. This metric can help you identify which campaigns are driving the most valuable results for your business.
This metric shows the number of conversions generated by each ad group within a campaign, allowing you to measure the effectiveness of your ad groups in driving desired actions on your website.
CTR by Campaign metric measures the click-through rate for each Google Ads campaign. It is calculated by dividing the number of clicks by the number of impressions for each campaign. This metric shows how well each campaign is performing and helps identify areas for improvement.
Avg. CPC by Campaign by Ad Group is a metric that measures the average cost-per-click of each ad group within a campaign. It helps you understand how much you are paying for each click on your ads and identify which ad groups are performing better than others, allowing you to optimize your campaigns accordingly.
Cost/Conversion is a Google AdWords metric that measures the amount of money spent on a campaign divided by the number of conversions (desired actions taken by users). This metric helps advertisers determine the efficiency of their campaigns and optimize them accordingly to achieve their conversion goals at a lower cost.
The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.
Search Impression Share measures how often your ads are shown in relation to the total available impressions in Google search results for your chosen keywords. It helps assess potential missed opportunities.