Search Impression Share measures how often your ads are shown in relation to the total available impressions in Google search results for your chosen keywords. It helps assess potential missed opportunities.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Search Impression Share using Databox, follow these steps:
Clicks is a metric that measures the number of times users click on an ad and are directed to the advertiser's website or landing page. It helps advertisers gauge ad performance and user engagement.
This metric shows the number of recorded conversions for each campaign, categorized by the specific conversion action taken on your website or mobile app.
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
Conversion Value by Campaign by Ad Group is a metric that measures the total monetary value generated by a specific campaign and ad group in terms of conversions. It helps advertisers analyze the effectiveness of their campaigns and ad groups in generating revenue for their business.
View-Through Conversions measure the number of potential customers who have seen your display ad but didn't immediately click on it, yet later converted on your website.
Cost by Campaign metric shows the amount of money spent on a specific campaign in your Google Ads account. This metric helps you understand how much you are spending on each campaign and adjust your budget accordingly for optimum results.
Interaction Rate by Campaign is a metric that measures how frequently users interact with an ad within a specific campaign, calculated as total interactions divided by total impressions.
The Interaction Rate by Keyword metric measures the percentage of times users interacted with your ad after searching for a specific keyword, helping to assess the relevance and effectiveness of your keywords.