Interaction Rate by Ad Group is a metric that calculates the percentage of interactions (clicks, calls, etc.) a specific ad group receives relative to the number of times it was shown. It helps measure the effectiveness of ad groups in engaging users.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Interaction Rate by Ad Group using Databox, follow these steps:
Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
The All Conversions by Campaign metric measures the total number of conversions (such as purchases or sign-ups) from all of your ad campaigns, allowing you to see which campaigns are driving the most results for your business.
Cost by Campaign metric shows the amount of money spent on a specific campaign in your Google Ads account. This metric helps you understand how much you are spending on each campaign and adjust your budget accordingly for optimum results.
CTR by Campaign metric measures the click-through rate for each Google Ads campaign. It is calculated by dividing the number of clicks by the number of impressions for each campaign. This metric shows how well each campaign is performing and helps identify areas for improvement.
The Impressions (Top %) by Campaign metric shows the percentage of ad impressions your campaigns received in the top positions of Google search results. This metric helps to measure the quality of ad placements and the competitiveness of keywords.
The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.
This metric displays the percentage of times a particular keyword triggered ads to appear in the top position above search results. It is filtered by campaign and keyword, providing insights into the effectiveness of specific keywords in driving top-of-page visibility.