The Sent by Email playbook metric tracks the number of chat invitations or links sent via email by the Drift playbook, helping to measure the effectiveness of email campaigns in driving chat engagement and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Email Playbook using Databox, follow these steps:
The Median Time to Close metric measures the average amount of time it takes for a sales team to close a deal and determine the time frame for effective sales activities.
Emails Captured by Chat Playbook is a metric that tracks the total number of unique email addresses collected through automated chat conversations within a specified playbook.
Click % by Chat Playbook measures how many times a chatbot suggestion was clicked compared to the total number of suggestions shown. It indicates the effectiveness of chatbot suggestions in guiding website visitors towards a desired outcome/metric.
The Dismisses % by Chat Playbook metric measures the effectiveness of chat playbook messages in engaging website visitors by tracking the percentage of times they are dismissed without action.
The Open % by Email Playbook metric measures the percentage of email recipients who opened a specific email sequence or playbook.
Open % by Signature Playbook is a metric that measures the number of times signature playbooks are opened by visitors on a website, indicating interest and engagement levels.
The Clicks by Signature Playbook metric measures the number of clicks on CTA's in marketing emails that were sent using a specific email signature template.
The Conversations by Signature Playbook metric measures the number of live chat conversations initiated by a specific Signature Playbook within a given time frame.