The Sent by Email playbook metric tracks the number of chat invitations or links sent via email by the Drift playbook, helping to measure the effectiveness of email campaigns in driving chat engagement and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Email Playbook using Databox, follow these steps:
New Conversations is a metric that tracks the number of new chats or conversations initiated by website visitors or customers within a certain timeframe.
The Dismisses by Chat Playbook metric measures the number of times chat playbooks have been dismissed or closed by visitors during a conversation on the website or app. It helps evaluate the effectiveness of chat playbooks and identify areas for improvement.
Click % by Chat Playbook measures how many times a chatbot suggestion was clicked compared to the total number of suggestions shown. It indicates the effectiveness of chatbot suggestions in guiding website visitors towards a desired outcome/metric.
The Bounces by Email Playbook metric tracks the number or percentage of bounced emails sent through a specific playbook or automated sequence. This can help identify issues with email deliverability or the effectiveness of the playbook's messaging and targeting.
Open % by Signature Playbook is a metric that measures the number of times signature playbooks are opened by visitors on a website, indicating interest and engagement levels.
Click % by Email Playbook is a measure of the percentage of email recipients who clicked on a specific CTA within your email playbook. It shows the effectiveness of your email strategy and helps optimize future campaigns.
Meetings by Signature Playbook metric tracks the number of meetings scheduled through a specific Drift playbook, indicating the playbook's effectiveness in generating leads and guiding prospects towards conversions.