The Sent by Email playbook metric tracks the number of chat invitations or links sent via email by the Drift playbook, helping to measure the effectiveness of email campaigns in driving chat engagement and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Email Playbook using Databox, follow these steps:
Total Conversations is a metric that measures the number of chat or messaging interactions between customers and a brand or business on Drift's platform.
The Median Time to Close metric measures the average amount of time it takes for a sales team to close a deal and determine the time frame for effective sales activities.
Sent by Chat Playbook refers to the number of times a particular playbook has been initiated by a user to start a conversation with a visitor on the website or app using the Drift chat feature.
Emails Captured by Chat Playbook is a metric that tracks the total number of unique email addresses collected through automated chat conversations within a specified playbook.
The Clicks by Signature Playbook metric measures the number of clicks on CTA's in marketing emails that were sent using a specific email signature template.
Views by Signature Playbook metric tracks how many times a signature playbook has been viewed. It helps to evaluate the effectiveness of a playbook and make data-driven improvements.
Click % by Signature Playbook measures the percentage of clicks on a particular signature playbook in comparison to the total number of plays it received. It helps to analyze the effectiveness of the signature playbook in driving clicks and optimizing it for better results.
Meetings by Signature Playbook metric tracks the number of meetings scheduled through a specific Drift playbook, indicating the playbook's effectiveness in generating leads and guiding prospects towards conversions.