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Compare and Conquer: 12 Types of Benchmarking for Measuring Success
Reporting

Compare and Conquer: 12 Types of Benchmarking for Measuring Success

Benchmarking is an essential tool that allows businesses to measure their performance. It involves comparing key business metrics against relevant industry standards and competitors (or ...

by Davor Štefanović | Mar 3
Transferring a Single Website from Universal Analytics to GA4
Google Analytics

Transferring a Single Website from Universal Analytics to GA4

We know that for some of you just thinking about transferring to Google Analytics 4 creates a headache. And while the process itself might not ...

Marija Hladni's avatar by Marija Hladni | Feb 8, 2023
Content Marketing Goals: 5 Ways to Set, Track, & Measure Your Efforts
Marketing

Content Marketing Goals: 5 Ways to Set, Track, & Measure Your Efforts

Content marketing can be a double-edged sword.  While one content piece may bring in many leads and conversions, another may appear spammy and clickbaity – ...

Saffa Faisal's avatar by Saffa Faisal | Apr 12, 2023
Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)
KPIs & Metrics

Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)

The metric: KPIs Benyamin Elias, VP of Marketing at Podia, shares how to have a well-informed marketing gut and how to use KPIs to inform ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
The Most Effective Way of Marketing a Company on Linkedin: 7 Tried & True Tips from Experts
Marketing

The Most Effective Way of Marketing a Company on Linkedin: 7 Tried & True Tips from Experts

Where does your LinkedIn page performance stand? If take a look at our benchmark data, we can see that their median number of impressions for ...

Melissa King's avatar by Melissa King | Mar 3
Benchmarking 101: Definition, Types, Benefits and How to Use Them
KPIs & Metrics

Benchmarking 101: Definition, Types, Benefits and How to Use Them

Have you ever read Sun Tzu’s “Art of War”? There’s one interesting section in the book where Sun Tzu talks about sending his people to ...

Filip Stojanovic's avatar by Filip Stojanovic | Mar 3
The State of Business Reporting (w/ Pete Caputa, Databox)
Playbooks

The State of Business Reporting (w/ Pete Caputa, Databox)

We recently surveyed 314 companies to learn how they’re setting goals and reporting performance to their teams. So in this episode, I chatted with Pete ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
What Is a Good Conversion Rate for Your Shopify Store and How to Improve It?
Ecommerce

What Is a Good Conversion Rate for Your Shopify Store and How to Improve It?

Ask any eCommerce business owner which metric matters the most to them and the vast majority will tell you it’s the conversion rate right off ...

Filip Stojanovic's avatar by Filip Stojanovic | Mar 21, 2023
How we’re building an internal knowledge-sharing culture at Databox
People & Culture

How we’re building an internal knowledge-sharing culture at Databox

Knowledge is powerful – but only when it’s used and shared. With the workplace culture changing and becoming an environment where employees are encouraged to ...

Masa Sajko's avatar by Masa Sajko | Jan 29, 2023