Latest Posts

13 Most Important Help Desk KPIs to Track and Measure Help Desk Performance
KPIs & Metrics

13 Most Important Help Desk KPIs to Track and Measure Help Desk Performance

By now, you’ve probably heard the statistic that it is 5 times more expensive to acquire a new customer than it is to retain an ...

Author's avatar by Jessica Malnik | Jul 16
29 Ways on How to Improve Your Search Position in Google Search Results in 2023
Marketing

29 Ways on How to Improve Your Search Position in Google Search Results in 2023

Have you been doing your best but still aren’t ranking in the search engine results pages (SERPs)? I feel you. All that hard work and ...

Author's avatar by Masooma Memon | Jul 25, 2024
20+ Must-Know Google Ads Statistics to Inform Your Strategy in 2024
Google Ads

20+ Must-Know Google Ads Statistics to Inform Your Strategy in 2024

Where do you want to see your ads in 2024? The answer seems to be straightforward – At the top of the search results page. ...

Author's avatar by Stefana Zaric | Jul 11
Hundreds of Benchmarks for Sales, Marketing, Revenue and More (📈 MTN #22)
Leadership

Hundreds of Benchmarks for Sales, Marketing, Revenue and More (📈 MTN #22)

In this edition 📊 Featured Benchmark Data (from Benchmark Groups) Find any benchmarks you need with Benchmark Explorer We close X deals/month. Is that good? Is ...

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
Growing Revenue With Less Budget (w/ Sam Kuehnle, Loxo)
Leadership

Growing Revenue With Less Budget (w/ Sam Kuehnle, Loxo)

Sam Kuehnle shares a 3-step plan for marketers who need to drive more growth, with less budget and resources. Links

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
Customer Impact Matters: Keeping our team focused on our customers
Leadership

Customer Impact Matters: Keeping our team focused on our customers

In the world of SaaS (Software as a Service) industry, customer-centricity is crucial since it has a direct impact on the success, growth, and sustainability ...

Author's avatar by Špela Jurič | Feb 11
Content Marketing Benchmarks by Industry for 2025
KPIs & Metrics

Content Marketing Benchmarks by Industry for 2025

Content marketing benchmarks are essential for measuring success, yet many marketers overlook them while navigating AI-driven content creation and Google’s ever-changing algorithms. With increasing pressure ...

Author's avatar by Nevena Rudan | Jul 1
Expert Guide for SaaS Content Marketing in 2024 [Insights from 50 Industry Pros]
Marketing

Expert Guide for SaaS Content Marketing in 2024 [Insights from 50 Industry Pros]

Are you making the same content marketing mistakes other SaaS companies make? Do you try to publish as much content as you can, often sacrificing ...

Author's avatar by Stefana Zaric | Apr 9, 2024
9 Underutilized Marketing Channels for Small Businesses in 2024
Marketing

9 Underutilized Marketing Channels for Small Businesses in 2024

Operating within limited marketing budgets and an increasingly competitive playing field are tough hurdles to face for a small business. We get it. Trying your ...

Author's avatar by Stefana Zaric | Jun 5