Maham S. Chappal's avatar

Articles by Maham S. Chappal

About the author

Maham S. Chappal is a content writer for SaaS and marketing brands in B2B. She’s been published in several leading publications including Social Media Examiner. She loves writing in-depth, research-backed content that drives traffic, increases brand awareness, and boosts ROI. When she’s not writing, you’ll find her engrossed in the latest John Grisham novel. You can find her on LinkedIn or on mahamschappal.com

Latest posts

23 Foolproof Sales Presentation Tips to Help You Close More Deals
Sales

23 Foolproof Sales Presentation Tips to Help You Close More Deals

Are you intimidated by sales presentations and not sure how to best prepare for them? Should you talk formally or informally? Should you talk about ...

Maham S. Chappal's avatar by Maham S. Chappal | Feb 12, 2024
9 Tried and Tested Ways a Sales Analysis Can Help You Generate More Revenue
Sales

9 Tried and Tested Ways a Sales Analysis Can Help You Generate More Revenue

Your number one goal? To improve sales. That’s what one of the goals every business is working towards, along with closing more deals, generating more ...

Maham S. Chappal's avatar by Maham S. Chappal | May 12, 2022
9 Best Google Analytics Custom Dashboards Examples Every Digital Marketer Should Use
Dashboards & Visualization

9 Best Google Analytics Custom Dashboards Examples Every Digital Marketer Should Use

Google Analytics is one of the most popular analytics services in the digital world.  Did you know that almost 55% of all websites use Google ...

Maham S. Chappal's avatar by Maham S. Chappal | May 4, 2022
18 Best Ways to Create and Use Custom Reports in Google Analytics
Google Analytics

18 Best Ways to Create and Use Custom Reports in Google Analytics

Data is essential for businesses to thrive and grow. According to a Mckinsey Global Institute, data-driven businesses are 23 times more likely to acquire customers ...

Maham S. Chappal's avatar by Maham S. Chappal | Jul 11, 2024
SEO vs. PPC – Which Strategy is Right for Your Business
Marketing

SEO vs. PPC – Which Strategy is Right for Your Business

When it comes to digital marketing, there are plenty of ways to get visitors to your website. However, the two most common forms are SEO ...

Maham S. Chappal's avatar by Maham S. Chappal | Dec 6, 2021
14 Essential Things You Should Include in a Marketing Reporting Meeting
Marketing

14 Essential Things You Should Include in a Marketing Reporting Meeting

Marketing reporting meetings can be a little tricky to conduct.  However, as your business and team grow, when it comes to Marketing Reporting, the need ...

Maham S. Chappal's avatar by Maham S. Chappal | Apr 23, 2024
The 10 Best WordPress SEO Plugins for Improving Your On-Page SEO
Marketing

The 10 Best WordPress SEO Plugins for Improving Your On-Page SEO

Did you know that WordPress has a 60.8% market share in the CMS market? Or that WordPress powers 14.7% of the world’s top websites? Couple ...

Maham S. Chappal's avatar by Maham S. Chappal | Apr 14, 2023
Ecommerce Profit Margins: 15 Ways to Improve Your Store’s Gross Profit
Sales

Ecommerce Profit Margins: 15 Ways to Improve Your Store’s Gross Profit

Struggling to improve your eCommerce store's gross profit? 40 experts explain how they increased gross profit of their eCommerce stores.

Maham S. Chappal's avatar by Maham S. Chappal | Dec 6, 2022
37 Ways High-Ranking Marketers Improve Their Website Domain Authority
Marketing

37 Ways High-Ranking Marketers Improve Their Website Domain Authority

If you’re investing in content marketing, you’re undoubtedly spending some time and effort trying to find ways to improve your search rankings. And if you ...

Maham S. Chappal's avatar by Maham S. Chappal | May 19, 2022
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