Playmaker Spotlight: Kenneth Won, Technical Sales Consultant

Author's avatar People & Culture UPDATED Sep 5, 2024 PUBLISHED Sep 5, 2024 6 minutes read

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    In this spotlight, we’re introducing Kenneth Won, one of our top-performing Technical Sales Consultants at Databox. Kenneth’s success isn’t just about meeting targets—his data-driven strategy and focus on client needs highlight the importance of adaptability and precision in sales.

    Keep reading to learn how Kenneth turns client interactions into valuable insights and uses them to exceed his targets.

    What does a Technical Sales Consultant do?

    The role of a Technical Sales Consultant requires leveraging both sales skills and technical expertise to understand customer needs while demonstrating our product’s value with the goal of bridging the gap between our product and customer’s objectives. Their main tasks include conducting discovery calls, providing product demos, addressing technical questions, and collaborating with sales and technical teams to tailor solutions that meet client needs.

    Kenneth is one of the Technical Sales Consultants in our Sales team and his impressive performance proves that this role is his true calling. Since joining Databox in 2021, he has consistently set new Quarterly records in MRR (monthly recurring revenue). His persistent dedication, deep product knowledge, and exceptional sales skills have been the driving force behind his remarkable success and outstanding sales results.

    Journey to Technical Sales

    Before starting at Databox, Kenneth not only moved countries but also switched careers, transitioning from the outsourcing industry to SaaS, which is a testament to his dedication, curiosity, and passion for data-driven success.

    “My previous role required me to learn new projects frequently—whether it was providing customer support, generating leads, or driving sales. It sparked my interest in talking to people, learning about their businesses, and helping them achieve their goals,” he shares.

    This early exposure to a variety of business challenges laid the foundation for his future success.

    One of the recurring themes in Kenneth’s journey is his love for data. In the past, his curiosity led him to develop his own methods for tracking and analyzing performance data—tools that were often reserved for leadership. This initiative not only improved his own performance but also fueled a passion for data-driven decision-making. “When I joined Databox, my past interests and skills proved to be invaluable.”

    Insights from Databox Technical Sales Consultant

    Technical Expertise Mixed with Customer-focused Communication

    In his current role, Kenneth’s main focus is guiding users through their evaluation of Databox, ensuring the platform aligns with their needs, and setting them up for long-term success. 

    Databox excels with a product-led growth strategy, so many users already have a foundational understanding of our tool. My role often involves clarifying specific details or technical aspects to confirm we meet their needs,” Kenneth explains, highlighting his approach to striking a balance between technical expertise and customer-focused communication.

    Skills are Not Everything

    Kenneth’s success is not just about his ability to sell—it’s also about his commitment to continuous learning and adaptability. He emphasizes the importance of effective communication, active listening, and organizational skills in his role. 

    • Effective communication is essential for understanding user needs and conveying how the solution you are proposing can meet those needs. Active listening is equally important, as it builds trust and helps identify user pain points.
    • Adaptability is crucial. Avoiding rigid sales frameworks allows for a tailored approach to each client, resulting in a smoother and more efficient buying process.
    • Strong organizational skills ensure that all user interactions are well-documented, facilitating smooth transitions between sales and post-sales teams. Ultimately, our goal is to make the purchasing process easy and to instill confidence in our user’s decisions.
    Insights from Databox Technical Sales Consultant2

    The combination of the skills above has made Kenneth a trusted advisor to his clients and a valued member of the Databox team. His team members praise his hard work, strategic thinking, commitment to success, and creative solutions, which inspire others to reach greater heights themselves.

    A Secret to Success

    One of the secrets to Kenneth’s impressive performance as a Technical Sales Consultant is his meticulous documentation approach

    He emphasizes, “Post-call, I document our discussions to ensure no detail is overlooked, fostering a seamless follow-up process.” While updating CRMs can be time-consuming and might seem like it detracts from direct sales activities, Kenneth recognizes its essential role in managing user relationships. “Proper documentation prevents repetitive questioning, keeping the trust you built with the user, and ensures my team, including post-sales, has the necessary information to continue user engagements smoothly.” 

    Kenneth’s approach to sales is also deeply rooted in his commitment to being a lifelong learner. He stays ahead of industry trends by consuming a variety of resources, from podcasts to industry articles, always looking for ways to refine his techniques. 

    I find listening to podcasts focusing on marketing, sales, and software particularly effective. They not only provide valuable insights from industry experts but also help me learn how to ask better questions, making my discovery calls feel more natural.

    One of Kenneth’s most significant achievements was recently closing a complex deal with a large enterprise, which required navigating a multifaceted decision-making process. This challenging sale involved multiple stakeholders with varying needs, and Kenneth’s approach was both strategic and collaborative. 

    “Through persistent communication and the collective effort of the Databox team, I addressed all stakeholders’ concerns, demonstrating how our solution met their unique needs. This strategic and collaborative approach ultimately led to closing the deal.”

    This experience underscores the importance of teamwork and resourcefulness in complex sales scenarios, a theme that has run throughout Kenneth’s career.

    Secret to success in tech sales

    A Word of Advice

    For those just starting out in sales, Kenneth offers this advice:

    “Focus on being curious and knowledgeable. Learn everything you can about your product and your customers’ needs. This way, you’ll be seen as an expert rather than just a salesperson. Keep track of your activities and results—what gets measured can be improved. Regularly review your performance to see what’s working and where you can do better.”

    This philosophy of continuous improvement has been a cornerstone of Kenneth’s success and is a key takeaway for anyone looking to excel in sales.

    Kenneth’s story is a powerful reminder that success in sales is not just about hitting targets—it’s about building meaningful relationships, staying curious, and constantly evolving. 

    His journey from the Philippines to Slovenia, from outsourcing to data-driven sales, is a testament to the impact of combining passion with perseverance. As Kenneth continues to excel at Databox, his story serves as an inspiration to his colleagues and a blueprint for success in the ever-changing landscape of sales.

    Author's avatar
    Article by
    Špela Jurič

    Content writer at Databox

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