Reddit Ads
Spend by Campaign Spend by Campaign measures the total advertising investment allocated to each campaign, providing detailed insight into budget utilization across different marketing initiatives. This breakdown helps identify which campaigns are consuming the most resources and whether that spending aligns with performance expectations. Understanding spend distribution across campaigns enables better budget optimization and helps improve overall campaign ROI.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Spend by Campaign using Databox, follow these steps:
Goals
Scorecards
Metric Digest
Metric Builder
Data Calculations
Performance ScreenReddit Ads dashboard template provides you with insights about ad engagement, click activity, money spent and more. You can discover which campaigns need improvement.
Reddit Ads
Spend by Community tracks advertising investment within specific Reddit communities or subreddits, showing how your budget is distributed across different audience segments. This metric helps identify which communities are consuming the largest portions of your advertising budget and whether that spending is justified by performance. Understanding spend distribution across communities enables more effective budget allocation and helps optimize your community targeting strategy.
Reddit Ads
CPV by Ad Group measures the average cost per video view at the ad group level, revealing which audience targeting combinations deliver video views most cost-effectively. This granular view helps identify the specific audience segments and targeting strategies that minimize cost while maximizing video engagement. Understanding CPV performance by ad group enables advertisers to optimize their targeting parameters and bid strategies for maximum cost efficiency in video campaigns.
Reddit Ads
Video Starts by Ad tracks the number of video ad starts for each individual ad, providing detailed insights into which specific video creatives successfully capture viewer attention. This metric helps identify the most effective combinations of thumbnails, titles, and preview content that drive users to begin watching video ads. By analyzing video starts at the ad level, advertisers can continuously optimize their creative approach and improve the initial engagement rate of their video campaigns.
Reddit Ads
Video Fully Viewable Impressions measures the number of times a video advertisement is completely visible in a user's viewport. This metric helps advertisers understand the true visibility and potential impact of their video content by tracking only impressions where the entire video player was in view. By focusing on full viewability, advertisers can better evaluate the effectiveness of their ad placements and optimize for maximum viewer engagement.
Reddit Ads
Video Fully Viewable Impressions by Community tracks the number of fully viewable video impressions within specific subreddit communities. This metric helps advertisers understand which communities provide optimal visibility and engagement for their video content. By analyzing community-level viewability data, marketers can identify the most effective subreddits and optimize their targeting strategy for maximum impact.
Reddit Ads
Video Fully Viewable Impressions by Keyword tracks the number of fully viewable video impressions for ads associated with specific keywords. This metric helps advertisers understand which keywords drive optimal visibility and engagement for their video content. By analyzing keyword-level viewability data, marketers can identify the most effective search terms and optimize their targeting strategy for maximum impact.
Reddit Ads
Key Conversion Clicks by Community tracks the number of key conversions from clicks within specific Reddit communities. This metric helps advertisers identify which subreddits are most effective at driving valuable user actions after ad clicks. By analyzing conversion performance at the community level, marketers can optimize their targeting and content strategy to maximize conversion rates within the most relevant subreddits.
Reddit Ads
Key Conversion Total Count by Campaign tracks the total number of key conversions within each campaign. This metric helps identify which campaigns are most effective at generating valuable user actions. By analyzing conversion volumes at the campaign level, marketers can optimize budget allocation and scale successful strategies.
