Video Starts by Campaign tracks the number of video ad starts within each campaign, providing insights into how different campaign strategies drive video engagement. This metric helps identify which campaign approaches are most effective at getting users to begin watching video content. By analyzing video starts at the campaign level, advertisers can optimize their campaign strategies and budget allocation to maximize video view initiation rates.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Starts by Campaign using Databox, follow these steps:
Clicks by Community tracks user engagement within specific Reddit communities or subreddits, showing how different audience segments respond to your ads. This metric helps identify which communities are most receptive to your messaging and which generate the strongest user interest. Understanding community-level click performance enables better targeting decisions and helps optimize content for specific Reddit audiences.
CTR by Campaign measures the click-through rate performance across different advertising campaigns, helping identify which campaign strategies are most effective at engaging users. This metric provides insights into how well each campaign's messaging, targeting, and creative elements resonate with its intended audience. By comparing CTR across campaigns, advertisers can optimize their campaign strategies, budget allocation, and targeting approaches to maximize user engagement.
CPC by Ad tracks the average cost per click for individual ads, providing detailed insights into which specific ad creatives generate the most cost-effective user engagement. This metric helps identify the creative elements and messaging approaches that deliver clicks at the lowest cost. By analyzing CPC at the ad level, advertisers can continuously optimize their creative strategy to improve the cost efficiency of their campaigns.
Impressions by Ad tracks how frequently individual ads are shown to users, providing detailed insights into the visibility of specific creative executions. This metric helps identify which ad designs and messages achieve the highest exposure within your target audience. Understanding impression performance at the individual ad level enables continuous optimization of creative elements to maximize ad visibility and reach.
Spend by Campaign measures the total advertising investment allocated to each campaign, providing detailed insight into budget utilization across different marketing initiatives. This breakdown helps identify which campaigns are consuming the most resources and whether that spending aligns with performance expectations. Understanding spend distribution across campaigns enables better budget optimization and helps improve overall campaign ROI.
Engaged Clicks by Campaign tracks the number of meaningful interactions with ads in each campaign, providing insights into how different campaign strategies drive deeper user engagement. This metric helps identify which campaign approaches are most effective at generating valuable user interactions beyond simple clicks. By analyzing engaged clicks at the campaign level, advertisers can optimize their strategies to maximize meaningful engagement and improve overall campaign performance.
Video Completion Rate measures the percentage of users who watched your video ad from start to finish on Reddit. This metric provides crucial insights into how engaging and effective your video content is at maintaining viewer attention throughout its duration. A high completion rate indicates that your video content successfully captures and retains viewer interest, making it a vital metric for optimizing video ad performance.
Key Conversion Total Count by Ad tracks the total number of key conversions for each individual ad. This metric helps identify which specific ads are most effective at driving valuable user actions. By analyzing conversion volumes at the ad level, marketers can optimize creative elements and budget allocation to scale successful ad variations.