A large following on Instagram is more than just an ego boost. More followers mean a stronger digital presence which ultimately leads to greater revenue. ...
In this edition ๐ Featured Benchmark Data (from Benchmark Groups) LinkedIn Ads Benchmarks for B2B Companies Median LinkedIn Ad performance for B2B companies (April 2023): Join ...
In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you ...
Email is a cornerstone of digital marketing. In Litmusโs 2021 State of Email Report, more than 90% of the marketers surveyed considered email marketing at ...
Is Google really the undefeated champion of search-related content? The answer might just surprise you. According to Google themselves, 40% of younger people refer to ...
Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning. How They ...
A newsletter can be an invaluable asset for B2B companies. Unlike social platforms that may restrict your reach or require payment to connect with your ...
In this edition ๐ Featured Benchmark Data (from Benchmark Groups) Digital Advertising Cost Benchmarks for B2B Companies Median ad campaign spend, broken down by channel (March ...
Our benchmark data shows that for B2B companies, the median cost per click (CPC) is $1.52, while the median cost per conversion is $65.16. At ...