Latest Posts

Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? [Insights from 100+ Experts]
Marketing

Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? [Insights from 100+ Experts]

Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? Are you pouring thousands into paid social media ads while your organic ...

Nevena Rudan's avatar by Nevena Rudan | Jul 11, 2025
How to Set and Maintain Realistic Marketing Goals for Your Clients (and Ensure Success)
Agencies

How to Set and Maintain Realistic Marketing Goals for Your Clients (and Ensure Success)

Define realistic marketing goals that actually deliver results for your clients. Learn how to maintain those goals and track progress with Databox for guaranteed success.

Tamara Omerovic's avatar by Tamara Omerovic | Mar 25, 2025
New in Databox: Track Success Your Way With More Flexible Goals
Product Updates

New in Databox: Track Success Your Way With More Flexible Goals

With our new and improved Goals feature, you can set, track, and manage any goal in your company

Monise Branca's avatar by Monise Branca | Sep 10, 2025
Events Report in Google Analytics 4 — The Complete Guide
Google Analytics

Events Report in Google Analytics 4 — The Complete Guide

Are your website visitors actually engaging with your content, or are they bouncing before taking meaningful action? Driving traffic is one thing, but understanding what ...

Alexander B. Pavlinek's avatar by Alexander B. Pavlinek | Mar 14, 2025
How To Set Goals & Measure Your LinkedIn Company Page’s Performance
LinkedIn

How To Set Goals & Measure Your LinkedIn Company Page’s Performance

If you’re posting consistently, engaging with others’ posts, and making new connections on LinkedIn, there’s just one thing left to do—measure your LinkedIn Company Page’s ...

Angela Noble's avatar by Angela Noble | Mar 12, 2025
Combining Brand, Demand, and Performance for Business Impact (w/ Dots Oyebolu)
Playbooks

Combining Brand, Demand, and Performance for Business Impact (w/ Dots Oyebolu)

I recently had the pleasure of chatting with Dots Oyebolu on the podcast, where we talked about marketing metrics that matter (LTV, ACV, revenue), his ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Jun 30, 2025
How to Use Video Analytics to Refine Your Content Strategy
Marketing

How to Use Video Analytics to Refine Your Content Strategy

Video marketing is pretty much a requirement today. 91% of businesses made it a part of their content mix in 2024 and 90% reported a ...

Amir Shahzeidi's avatar by Amir Shahzeidi | Mar 4, 2025
I Used LinkedIn Ads to Get $4.40 Webinar Leads – Here’s How
LinkedIn

I Used LinkedIn Ads to Get $4.40 Webinar Leads – Here’s How

Learn how LinkedIn Ads can generate high-quality webinar leads for just $4.40 each—well below the platform’s average cost. See the strategy that turned $875 in ad spend into nearly $3,000 in sales.

Sarah Sal's avatar by Sarah Sal | Mar 3, 2025
10 Client Reporting Tools I Ditched in 2025 (and the ONE I Kept)
Reporting

10 Client Reporting Tools I Ditched in 2025 (and the ONE I Kept)

“What am I paying you for, again?” —  It’s the question no marketer wants to hear.  Consistent, insightful reporting is crucial for client satisfaction, but ...

Tamara Omerovic's avatar by Tamara Omerovic | Feb 27, 2025