Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
Effective Strategies for Managing a Hybrid Workplace in Saas Businesses
Managing a hybrid workplace presents unique challenges and opportunities, especially in the fast-paced world of SaaS businesses. This blog explains effective strategies to enhance productivity, foster collaboration, and maintain a strong company culture. Learn how Databox tackled common challenges to create a seamless and efficient hybrid work environment.
by Špela Jurič · Jan 22, 2025
The Role of Generative AI in Marketing: Insights from 600+ Companies
How is generative AI transforming marketing in 2024? And what real-world insights can we gain from agencies and businesses that have already implemented this technology? ...
by Filip Stojanovic · Feb 24
Improvements To The Way You Connect Your Data to Databox
Release date: August 1st – August 9th, 2024 What’s Changing Let’s say you want to connect an Integration like GA4, and pull data from 3 ...
by Monise Branca · Aug 4, 2024
The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)
How profitable are digital agencies in 2024? What strategies are they using to stay ahead of the competition? Running a digital agency is no easy ...
by Filip Stojanovic · Mar 4
Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)
In this episode of “Metrics & Chill”, host Pete Caputa is joined by Jennifer Christensen, founder partner at Beacon Media and Marketing, a firm specializing ...
by Maria Rozhdestvenskaia · Nov 4, 2024
Sales Habits of Successful Small Business Owners and Entrepreneurs (Based on 180+ Expert Responses)
Small businesses live and die by their sales strategies. But what is it that sets highly successful small business owners and entrepreneurs apart in their ...
by Filip Stojanovic · Jul 11, 2024
5 Strategies for Call-Based Lead Generation & Management (Based on 110+ Expert Respondents)
How effective are your call-based lead generation strategies? Are they falling short of expectations? How can you improve your approach to convert more leads into ...
by Filip Stojanovic · Jun 27, 2024
SaaS Growth Marketing Challenges and Wins in 2024
If you’ve ever tried your hand at growth marketing, you know that it takes hard work and experimentation to get consistent results. Plus, you have ...
by Melissa King · Jun 20, 2024
How to Boost SaaS Growth with PQL Scores and Activation Strategy
Using PQL scores and an effective activation strategy could be the key to a staggering SaaS growth. User activation significantly impacts customer acquisition and can transform your business results. By identifying your PQLs, measuring PQL scores, and tracking user activation, you can drive growth and enhance user engagement across the board. Read more on how we approach this at Databox.
by Tadej Kelc · Jul 29, 2024
Implementing an Outcomes-Led Strategy (w/ Alli Blum, Hypothesis Department)
In this episode of “Metrics & Chill”, host Jeremiah Rizzo converses with Alli Blum about the implementation and benefits of an outcomes-led strategy for businesses ...
by Maria Rozhdestvenskaia · Nov 4, 2024
Marketing and Sales in Uncertain Times: Strategies & Spending Impact (2024)
No matter what size your business is or what market you operate in, there’s one thing every business will confirm – marketing and sales during ...
by Filip Stojanovic · Jun 6, 2024
Landing Page Best Practices for B2B SaaS and Tech Companies
Google “landing page statistics” and you’ll find plenty of statistics for landing page performance in all businesses, but not so much for specific niches. If ...
by Melissa King · Sep 3
<strong>How Databox University Supports Employee Personal Growth in 7 Key Areas of Life</strong>
Did you know that investing in personal growth can significantly boost productivity and happiness at work? Supporting our people in all areas of their lives leads to a positive mindset, making them more content, productive, and happy at work. To chase that goal, we launched Databox University - a personal growth program available exclusively to our Playmakers and designed to help them thrive in seven key areas of life. The feedback we've received from participants has been nothing short of inspiring and shows that the effort we put into creating this program has paid off. Read more about Databox University and how it helps our people thrive in the blog below.
by Špela Jurič · May 30, 2024
BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)
In this episode of “Metrics & Chill,” Pete Caputa hosts Andi Graham, the founder and CEO of Big Sea, a digital marketing agency that empowers ...
by Maria Rozhdestvenskaia · Nov 4, 2024
Banking on Future Growth: Predictions, Challenges, and Performance for Financial Brands
The COVID-19 pandemic and the resulting economic uncertainty forced businesses to rethink how they approach growth. This especially rang true in the financial services industry, ...
by Melissa King · May 31, 2024
BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)
In this episode of “Metrics & Chill,” Pete Caputa hosts Guy Alvarez, founder of Good2bSocial, a digital marketing agency tailored to law firms. Guy recently ...
by Maria Rozhdestvenskaia · May 15, 2024
Marketing Reporting: The KPIs, Reports, & Dashboard Templates You Need to Get Started
Reporting on marketing performance is a critical skill that any marketer––from leadership to individual contributors––needs in order to convey the value of their work. In ...
by Marija Hladni · Feb 24
The State of B2B Content Creation: Navigating the Future of In-House Marketing Innovation
Is your B2B content stuck in 2020? You’re not the only one facing this problem. With the B2B market getting more competitive by the day ...
by Filip Stojanovic · May 14, 2024
New in Databox: Analyze the Performance of Any Metric or KPI with Metric Insights
Whether you’re a leader, manager, or individual contributor, chances are you need to keep a close eye on a handful of key metrics. If you’re ...
by Monise Branca · May 2, 2024
The Benefits of Hiring a Fractional Chief Marketing Officer (fCMO): Perspectives of Agencies, Buyers, and fCMOs
Can you really get all the expertise and strategic thinking of a top-level marketing exec without having to cover the cost of a full-time salary? ...
by Filip Stojanovic · Mar 4
How to Create a Dashboard in Google Sheets in 3 Easy Steps
Using spreadsheets in your business is a great way to store data and keep it organized. However, in situations where you need to quickly pull ...
by Filip Stojanovic · Feb 24