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Impressions by Campaign is a metric used to track the total number of times an ad from a specific campaign has been displayed to users on LinkedIn. It measures overall reach and can provide insight into ad effectiveness.

With Databox you can track all your metrics from various data sources in one place.

Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Campaign"?
Impressions by Campaign is a metric that measures the total number of times an ad was displayed to users on LinkedIn as part of a specific campaign. This metric indicates how many potential views or exposures an ad received but does not necessarily indicate whether the ad was actually seen by the user or engaged with. It provides a way to track the reach of a campaign and evaluate its overall effectiveness in terms of generating awareness or interest among the target audience on LinkedIn.
Example: A tech company runs two LinkedIn campaigns simultaneously - one to increase brand awareness and the other to drive leads. The Impressions by Campaign metric helps them understand the reach and impact of each campaign.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Campaign using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Campaign on the Performance screen
  6. 6
    Get Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Campaign
LinkedIn Ads integration with Databox Track Campaign from LinkedIn Ads in Databox GET STARTED

LinkedIn Ads Campaign included in Dashboard Templates 2

  • Live view

    LinkedIn Ads Account Overview

    This dashboard shows a high-level overview of your Linkedin Ads performance so you can track ROI.

    LinkedIn Ads
  • Live view

    LinkedIn Ads Campaign Performance

    This dashboard shows a high-level overview of your Linkedin Ads Campaign performance so you can track ROI.

    LinkedIn Ads

LinkedIn Ads Campaign included in Report Templates 3

  • Details

    LinkedIn Ads Report Template

    Use this LinkedIn Ads report to track and share important metrics like impressions, clicks, CPC, campaign performance, ad performance, and more.

    LinkedIn Ads
  • Details

    LinkedIn Ads Advanced Report Template

    Use this LinkedIn Ads advanced report to share high-level and in-depth metrics of your LinkedIn Ad performance. Present key insights like conversions, clicks, CPC, and more.

    LinkedIn Ads
  • Details

    🎯 Paid Advertising Report Template

    Analyze ad spend, conversions, ROAS, and more across Google, Facebook, and LinkedIn Ads. Built for CMOs, performance marketers, and growth teams to optimize campaign performance and maximize ROI.

    Google Ads LinkedIn Ads Facebook Ads

General

  • Description
    Impressions by Campaign is a metric used to track the total number of times an ad from a specific campaign has been displayed to users on LinkedIn. It measures overall reach and can provide insight into ad effectiveness.
  • Category
    Advertising
  • Subcategory
    Impressions
  • Date Added
    2017-11-11

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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