Clicks by Ad is a LinkedIn Ads metric that measures the total number of clicks received by an individual ad on the platform. This metric provides insights into the performance and effectiveness of specific ads in driving user engagement and directing traffic to the desired landing page.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Clicks by Ad using Databox, follow these steps:
Use this LinkedIn Ads advanced report to share high-level and in-depth metrics of your LinkedIn Ad performance. Present key insights like conversions, clicks, CPC, and more.
Clicks by Campaign is a metric that tracks the number of clicks received by each LinkedIn Ads campaign. This metric helps advertisers evaluate the effectiveness of their campaigns and optimize budget allocation.
The Social Actions metric measures the number of times LinkedIn users engage with an ad, by liking, commenting, sharing, or following the advertiser's company page.
The Daily Budget by Campaign Group metric tracks the total daily budget allocated to a group of campaigns in LinkedInAds.
The Bid by Campaign Group metric shows the highest bid among all active campaigns within a specific campaign group. This determines the maximum amount the advertiser is willing to pay per click for ads in the group.
The number of times users shared contact info through the One Click Lead Gen for Sponsored Messaging ads, split up by Campaigns.
Cost per Lead (Email) is a metric that measures the average cost incurred to acquire each lead who shares their email address through LinkedIn Ads. It is calculated by dividing the total advertising cost by the number of leads that provided their email information. This metric helps evaluate the cost-efficiency of campaigns specifically in terms of generating email contacts, enabling better optimization and budget allocation.
Average amount spent on each conversion (total spent divided by conversions), split up by Ads.
Amount spent per lead collected, split up by Campaigns.