Revenue generated for ad spend (total conversion value divided by amount spent).
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To track Return on Ad Spend using Databox, follow these steps:
Track LinkedIn campaign performance with insights on ad spend, CTR, conversions, and ROAS. Built for CMOs, PPC specialists, and LinkedIn Ads pros to refine targeting and maximize ROI.
Leads in LinkedInAds is a metric that measures the number of people who have expressed interest in your product or service by submitting their contact information through a lead generation form on the platform.
Social Actions by Ad is a metric that measures the number of social interactions (likes, comments, shares) on a LinkedIn ad. It helps to gauge engagement and the overall success of the ad in terms of its ability to generate interest and interaction among the target audience.
The Average Engagement metric measures the average number of clicks, likes, comments, and shares on a LinkedIn post, indicating the level of audience engagement with the content.
The Avg. Engagement by Campaign Group metric measures the average level of engagement, such as clicks or likes, across all campaigns within a particular campaign group on LinkedInAds.
The Avg. CPC by Campaign Group metric shows the average cost per click for all campaigns within a specific group on LinkedIn Ads.
The Average CPC (Cost Per Click) metric measures the average amount spent for each click on a LinkedInAds campaign, helping to gauge advertising efficiency and ROI.
The number of times users shared contact info through the One Click Lead Gen for Sponsored Messaging ads, split up by Campaign Groups.
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Ads.