The Avg. CPC by Campaign Group metric shows the average cost per click for all campaigns within a specific group on LinkedIn Ads.
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Used to show comparisons between values.
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To track Average CPC by Campaign Group using Databox, follow these steps:
Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
Engagement is a metric that measures how users interact with your content on LinkedIn. This can include likes, comments, shares, and clicks.
The Average Engagement metric measures the average number of clicks, likes, comments, and shares on a LinkedIn post, indicating the level of audience engagement with the content.
The Avg. Engagement by Campaign Group metric measures the average level of engagement, such as clicks or likes, across all campaigns within a particular campaign group on LinkedInAds.
The Average CPC by Campaign metric in LinkedInAds measures the average cost per click for each individual campaign, helping advertisers evaluate which campaigns are the most cost-effective in terms of generating clicks and engagement from their target audience.
Impressions on your ads that led to a conversion, split up by Campaigns.
Number of times a member opened a lead form, split up by Campaign Groups.
Percentage of opened forms that were submitted (form submissions divided by form opens), split up by Campaigns.