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LinkedIn Ads Average CPC by Campaign Group

The Avg. CPC by Campaign Group metric shows the average cost per click for all campaigns within a specific group on LinkedIn Ads.

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Average CPC by Campaign Group 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Average CPC by Campaign Group"?
The Avg. CPC by Campaign Group is a metric that measures the average cost per click for a specific group of LinkedIn ad campaigns. This metric is useful for analyzing the performance of your campaigns and identifying which groups are generating the most clicks at the lowest cost. By tracking this metric over time, you can adjust your budget allocations for individual campaigns to optimize your overall CPC performance. A low Avg. CPC by Campaign Group indicates a more cost-effective advertising strategy, while a higher CPC suggests that adjustments may be necessary in targeting or ad creative.
Example: Avg. CPC by Campaign Group metric can help a company identify which campaign group is generating the highest average cost per click, allowing them to allocate resources accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Average CPC by Campaign Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average CPC by Campaign Group using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average CPC by Campaign Group on the Performance screen
  6. 6
    Get Average CPC by Campaign Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average CPC by Campaign Group
Goals

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Basics

  • Description
    The Avg. CPC by Campaign Group metric shows the average cost per click for all campaigns within a specific group on LinkedIn Ads.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2017-11-11
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.linkedin.com/rest/adAnalytics

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