The Social Actions metric measures the number of times LinkedIn users engage with an ad, by liking, commenting, sharing, or following the advertiser's company page.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Social Actions using Databox, follow these steps:
Average Dwell Time measures the average time viewers spend on your ad before scrolling or clicking.
Clicks by Campaign Group is a metric that measures the total number of clicks that your ads received within a specific campaign group on LinkedIn. It helps track the effectiveness of your campaign groups in terms of generating clicks on your ads.
The Average CTR (Click-Through Rate) measures the percentage of impressions that result in clicks on a LinkedIn ad. It's a key performance indicator (KPI) that helps gauge ad effectiveness. A higher CTR indicates that more people are interested in the ad, leading to better engagement and potentially higher conversion rates.
The Avg. CPM by Campaign Group metric indicates the average cost per thousand impressions (CPM) of ads in a specific campaign group on LinkedIn. It helps measure the efficiency of ad spend and compare performance across different campaign groups.
Average CPM (cost per thousand impressions) is a key metric in LinkedInAds that measures the cost of displaying an ad to a thousand people. It varies based on targeting, bid, ad format, and competition.
The number of times a member has registered for an event or seminar after clicking on an ad which has a LinkedIn landing page. This includes gross registrations and does not account for a user unregistering.
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Campaign Groups.
Average amount spent on each conversion (total spent divided by conversions).