The Social Actions metric measures the number of times LinkedIn users engage with an ad, by liking, commenting, sharing, or following the advertiser's company page.
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Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Social Actions using Databox, follow these steps:
Clicks by Ad is a LinkedIn Ads metric that measures the total number of clicks received by an individual ad on the platform. This metric provides insights into the performance and effectiveness of specific ads in driving user engagement and directing traffic to the desired landing page.
Conversions by Campaign is a metric that measures the number of actions that a LinkedIn Ads campaign has driven. This can include purchases, form completions, and other desired outcomes.
The Social Actions by Campaign Group metric measures the number of social actions (such as likes, comments, and shares) generated by an ad campaign group on LinkedIn. It indicates the level of engagement and impact of the campaign on the audience.
The estimated number of unique member accounts with at least one impression, split up by Campaigns.
The estimated number of unique member accounts with at least one impression, split up by Campaign Groups.
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Ads.
Amount spent per lead collected, split up by Campaign Groups.
Clicks on your ad that led to an event registration, split up by Ads.