Average amount spent on each conversion (total spent divided by conversions).
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per Conversion using Databox, follow these steps:
Track LinkedIn campaign performance with insights on ad spend, CTR, conversions, and ROAS. Built for CMOs, PPC specialists, and LinkedIn Ads pros to refine targeting and maximize ROI.
Clicks by Campaign Group is a metric that measures the total number of clicks that your ads received within a specific campaign group on LinkedIn. It helps track the effectiveness of your campaign groups in terms of generating clicks on your ads.
The Average CTR (Click-Through Rate) by Campaign metric measures the percentage of clicks generated by a specific LinkedIn Ads campaign, on average. It helps assess the campaign's effectiveness in driving engagement and attracting traffic to the landing page.
The Avg. CPM by Campaign Group metric indicates the average cost per thousand impressions (CPM) of ads in a specific campaign group on LinkedIn. It helps measure the efficiency of ad spend and compare performance across different campaign groups.
Bid is the amount an advertiser is willing to pay for their LinkedInAds campaign to achieve a desired result such as clicks, impressions, or conversions.
Average Frequency is a metric that indicates the average number of times each unique member account was exposed to an ad. It is calculated by dividing the total number of impressions (or sends) by the reach, which is the estimated number of unique member accounts with at least one impression. This metric helps understand how often target audience is seeing their ads, aiding in the assessment of ad exposure and potential ad fatigue.
Clicks on your ads that led to a conversion, split up by Campaign Groups.
Impressions on your ads that led to a conversion, split up by Ads.
Clicks on your ad that led to an event registration.