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LinkedIn Ads Average CTR by Campaign

The Average CTR (Click-Through Rate) by Campaign metric measures the percentage of clicks generated by a specific LinkedIn Ads campaign, on average. It helps assess the campaign's effectiveness in driving engagement and attracting traffic to the landing page.

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Average CTR by Campaign 2.190,879

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About
Technical Details

The Average CTR by Campaign metric measures the effectiveness of LinkedIn Ads campaigns by calculating the percentage of clicks an ad receives relative to the number of impressions it generates. A higher CTR usually indicates higher engagement and a more effective ad campaign. Monitoring this metric can identify areas for improvement and drive better ad performance.

Example: Average CTR by Campaign can help assess which LinkedIn Advertising campaigns are performing better and adjust bidding strategy accordingly. For instance, Campaign A has a considerably higher CTR than Campaign B, suggesting that a higher bid could be placed on it.

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Average CTR by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average CTR by Campaign using Databox, follow these steps:

1
Connect LinkedIn Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Average CTR by Campaign on the Performance screen
6
Get Average CTR by Campaign performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Average CTR by Campaign

Goals

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