LinkedIn Ads Performance Overview Dashboard Template

Template created by Databox Databox

Use this free, easy-to-use, and customizable LinkedIn Ads Performance Overview Dashboard to track your account-wide spend, engagement, CPC, impressions, and more. This dashboard provides key insights into metrics such as spend, clicks, impressions, conversions, CPC, CPM, CTR, campaign performance, campaign groups, and ad performance.

By integrating with LinkedIn Ads, this dashboard ensures seamless data tracking and analysis, helping you make informed, data-driven decisions and optimize your LinkedIn advertising strategy.

Uses one-click integrations:

  • LinkedIn Ads LinkedIn Ads

If you don’t use LinkedIn Ads, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.

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LinkedIn Ads LinkedIn Ads metrics included in this template
  • Clicks

    The Clicks metric represents the total number of clicks on your ad, including clicks on links, buttons, and other interactive elements within the ad.

  • Conversions

    Conversions is a metric that measures the number of times a desired action is completed on a LinkedInAds campaign, such as filling out a form or making a purchase. It helps advertisers track the effectiveness of their ad campaigns in driving valuable actions.

  • Average CPC

    Average CPC is the average cost per click for your LinkedIn Ads campaign. It is calculated by dividing the total cost of the campaign by the number of clicks received.

  • Average CPM

    Average CPM (Cost Per Thousand Impressions) is the average cost that an advertiser pays for a thousand ad impressions on LinkedIn.

  • Impressions by Campaign

    Impressions by Campaign is a metric used to track the total number of times an ad from a specific campaign has been displayed to users on LinkedIn. It measures overall reach and can provide insight into ad effectiveness.

  • Impressions by Campaign Group

    Impressions by Campaign Group is a metric that shows the total number of times ads from a particular campaign group were displayed to LinkedIn users, regardless of whether they clicked on them or not. It helps measure the reach of the ads and their potential impact on the target audience.

  • Spent by Campaign

    Spent by Campaign is a metric in LinkedIn Ads that shows the total cost spent on a specific advertising campaign during a specified time period.

  • Spent by Campaign Group

    The Spent by Campaign Group metric shows the total amount of money spent on multiple campaigns within a single campaign group.

  • Spent by Ad

    Spent by Ad is a metric in LinkedInAds that calculates the total amount of money spent on a specific ad campaign during a specified time period. It helps to track and manage ad expenses more efficiently.

Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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