E-commerce Financial Dashboard (WooCommerce + QuickBooks) Dashboard Template

Template created by Databox Databox

Use this free, easy-to-use, and customizable E-commerce Financial Dashboard (WooCommerce + QuickBooks) to optimize e-commerce operations. Monitor the sales funnel, performance, profit & loss, revenue, expenses, and cash flow metrics for actionable insights. This dashboard tracks key metrics such as Expenses, Income (Cash), Gross Profit, Net Income, Net Cash Flow, Orders, Gross Sales, Sales & Orders, Revenue & Expenses & Net Profit, Average Order Value, Net Cash Flow (Last 12 Months), and P&L Overview, helping you make data-driven decisions and optimize your financial performance.

By integrating with WooCommerce + QuickBooks, this dashboard ensures seamless data tracking and analysis for better insights into your business finances.

Uses one-click integrations:

  • QuickBooks QuickBooks
  • WooCommerce WooCommerce

If you don't use QuickBooks or WooCommerce, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.

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QuickBooks QuickBooks metrics included in this template
  • Cost of Goods Sold (Cash)

    Cost of Goods Sold (Cash) is a financial metric that calculates the direct costs incurred in producing goods or services sold during a specific period, reflecting the cash outflows related to inventory, manufacturing, and raw materials.

  • Gross Profit (Cash)

    Gross Profit (Cash) is a financial metric that calculates the amount of money a business earns after deducting the cost of goods sold. It represents the profit a company generates from its core business operations before factoring in other expenses.

  • Net Income (Cash)

    Net Income (Cash) is the total profit earned by a business after deducting all expenses that have been paid in cash.

  • Net Operating Income (Cash)

    Net Operating Income (Cash) is a profitability metric that reflects the income generated by a business's operations after deducting operating expenses and taxes but before deducting interest and other non-operating expenses.

  • Total Expenses (Cash)

    Total Expenses (Cash) measures the amount of cash spent by a business during a specific period on all expenses including operating, administrative, and non-operating expenses.

  • Gross Profit Margin
  • Net Profit Margin %
  • Expenses (Cash)

    Expenses (Cash) metric in QuickBooks tracks all the cash spent for business transactions or purchases made, providing an accurate reflection of the true cash flow of the company.

  • Income (Cash)

    Income (Cash) is a financial metric that measures the amount of actual cash received by a business during a specific period from sales, services, or other sources. It does not include non-cash revenues or expenses.

  • Total Expenses (Cash)

    Total Expenses (Cash) measures the amount of cash spent by a business during a specific period on all expenses including operating, administrative, and non-operating expenses.

WooCommerce WooCommerce metrics included in this template
  • Orders (Product)

    Total number of orders placed for all products in WooCommerce Analytics product report, indicating the overall order volume.

Customize this dashboard with Databox

Sometimes, you'll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox's Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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