About the author

Janet Bartoli is a digital marketing strategist and the founder of <a href="https://www.bartoliconsulting.com/">The Bartoli Consulting Group</a>, specializing in helping businesses generating $5M+ in annual revenue develop and execute data-driven marketing strategies. With two decades of experience partnering with brands like Verizon, StubHub, Fiat, and others, Janet provides expert guidance to companies without internal marketing teams, ensuring their marketing efforts align with sales goals and deliver measurable ROI. She is dedicated to making sophisticated marketing solutions accessible to organizations seeking to scale with clarity and confidence.