Cassandra Clemens's avatar

Articles by Cassandra Clemens

About the author

As the Director of Marketing at Square 2, Cassandra leverages her love of metrics as well as her creative and agency experience to inspire her to find innovative ways to develop and implement solutions that will drive revenue growth.

Latest posts

How Square 2 Marketing Ensures A Great Experience for Every Drift Conversation
Customer Success

How Square 2 Marketing Ensures A Great Experience for Every Drift Conversation

Conversational marketing is no different than any other type of marketing when it comes to reviewing metrics and optimizing based on performance. Since conversational marketing ...

Cassandra Clemens's avatar by Cassandra Clemens | Nov 20, 2018
3 Simple Steps To Use Data And Analytics To Drive More Revenue
Marketing

3 Simple Steps To Use Data And Analytics To Drive More Revenue

As a marketer and a parent of two kids under four years old, my days and nights are filled with analyzing data to find the ...

Cassandra Clemens's avatar by Cassandra Clemens | Nov 9, 2021
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