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Reddit Ads
Frequency by Community
Frequency by Community measures the average number of times users within specific Reddit communities or subreddits are exposed to your ads. This metric helps identify exposure patterns and potential ad fatigue at the community level, enabling better optimization of ad delivery for different audience segments. By tracking frequency by community, advertisers can adjust their targeting and creative rotation strategies to maintain optimal visibility while respecting each community's tolerance for advertising.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Frequency by Community"?
Frequency by Community shows how often users within specific subreddits see your ads, helping optimize exposure levels for different community audiences.
Example: A gaming company monitors frequency across gaming subreddits to ensure their ads maintain optimal visibility without overwhelming community members.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Frequency by Community in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Frequency by Community using Databox, follow these steps:
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1Connect Reddit Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Frequency by Community on the Performance screen
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6Get Frequency by Community performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Frequency by Community
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionFrequency by Community measures the average number of times users within specific Reddit communities or subreddits are exposed to your ads. This metric helps identify exposure patterns and potential ad fatigue at the community level, enabling better optimization of ad delivery for different audience segments. By tracking frequency by community, advertisers can adjust their targeting and creative rotation strategies to maintain optimal visibility while respecting each community's tolerance for advertising.
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CategoryReach
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SubcategoryCommunity Exposure
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Date Added2025-02-17
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsYes
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 18 months ago to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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Key Conversion Views by Community
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