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Instagram Business Total Views by Reel

Total Views by Reel tracks the number of times each individual Reel has been watched for at least 3 seconds, providing detailed insights into which Reel content performs best and drives the highest audience engagement.

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Total Views by Reel 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Total Views by Reel"?
The Total Views by Reel metric provides granular performance data for each individual Reel you post on Instagram, tracking how many times each Reel has been viewed for a minimum of 3 seconds. This detailed insight allows you to identify which Reel content types, themes, formats, or styles generate the most engagement and audience interest. By analyzing this data, you can understand what makes certain Reels more compelling than others, whether it's the visual style, audio choice, content theme, or posting time. This metric is particularly valuable for businesses that want to optimize their Reel strategy, as it helps identify successful content patterns and enables you to create more engaging Reel content that drives higher view counts and audience interaction. High Reel Views by Reel indicate strong audience interest and content resonance.
Example: A beauty brand posts three makeup tutorial Reels in a week. The first Reel (natural makeup look) gets 15,000 views, the second (bold eye makeup) receives 8,000 views, and the third (skincare routine) achieves 22,000 views. By analyzing the Total Views by Reel metric, they discover that skincare content significantly outperforms makeup tutorials, leading them to create more skincare-focused Reel content.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Views by Reel in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Views by Reel using Databox, follow these steps:

  1. 1
    Connect Instagram Business that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Views by Reel on the Performance screen
  6. 6
    Get Total Views by Reel performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Views by Reel
Goals

Set Goals to track and improve your performance
Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

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Performance Screen

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Instagram Business integration with Databox Track Total Views by Reel from Instagram Business in Databox GET STARTED

General

  • Description
    Total Views by Reel tracks the number of times each individual Reel has been watched for at least 3 seconds, providing detailed insights into which Reel content performs best and drives the highest audience engagement.
  • Category
    /
  • Date Added
    2025-09-26

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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