Improving Performance

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15 Ways to Get Maximum ROI From Your Newsletter
Email marketing

15 Ways to Get Maximum ROI From Your Newsletter

Did you know that the movie Cutthroat Island from 1995 only made $10 million at the box office? That fact may not have been so ...

Author's avatar by Stefana Zaric | Apr 20, 2023
16 Expert Strategies for Researching Your Ad Campaign’s PPC Keywords
Marketing

16 Expert Strategies for Researching Your Ad Campaign’s PPC Keywords

Keywords are the bread and butter of a PPC campaign. They determine who sees your ads, and you want the right eyes on them. You ...

Author's avatar by Melissa King | Jul 8, 2022
9 Most Helpful Custom Reports in HubSpot
Analytics

9 Most Helpful Custom Reports in HubSpot

HubSpot has several default reports that can help you analyze data better and use the knowledge gained to make better business decisions. But oftentimes a ...

Author's avatar by Masooma Memon | Dec 20, 2023
11 Common Sales Mistakes to Avoid If You Want to Close a Deal
Sales

11 Common Sales Mistakes to Avoid If You Want to Close a Deal

The world of sales has unique rules to follow. All salespeople have to maintain a delicate balance of promoting their product while keeping customers receptive. ...

Author's avatar by Melissa King | Apr 9, 2024
How KlientBoost Improved Customer Engagement and Retention with a Unique Approach to Setting Client Goals
Metrics & Chill Podcast

How KlientBoost Improved Customer Engagement and Retention with a Unique Approach to Setting Client Goals

Recently, Jonathan Dane sat down with our own John Bonini to share details about how identifying and improving one metric helped boost customer engagement, customer ...

Author's avatar by Spela Mlekuz | Feb 20, 2024
15 Proven Ways To Reduce Your Average Support Ticket Response Time
Marketing

15 Proven Ways To Reduce Your Average Support Ticket Response Time

No matter your industry, niche, or ideal customer, there’s one truth that just about every business shares––customer support will make or break a sustainable business. ...

Author's avatar by Kiera Abbamonte | Jun 10, 2022
10 Clear Signs You Should Pause Your Facebook Campaign
Social Media

10 Clear Signs You Should Pause Your Facebook Campaign

To pause or not to pause? Your latest Facebook ad campaign hasn’t lived up to your expectations – you’ve got lots of views, but no ...

Author's avatar by Stefana Zaric | Dec 20, 2023
Facebook Advertising Costs: 5 Metrics to Track for Keeping Your Costs Low
Marketing

Facebook Advertising Costs: 5 Metrics to Track for Keeping Your Costs Low

So your Facebook ad costs are shooting for the stars and you just can’t rest well until you bring those costs down, isn’t it? We ...

Author's avatar by Masooma Memon | Mar 29, 2023
16 Tips to Increase Email Engagement
Email marketing

16 Tips to Increase Email Engagement

When it comes to sending emails to your customers, how do you ensure yours stands out from their crowded inbox? Finding a tactic that works ...

Author's avatar by Mara Calvello | Dec 20, 2023
Sessions vs. Users vs. Pageviews in Google Analytics: Everything You Need to Know
Marketing

Sessions vs. Users vs. Pageviews in Google Analytics: Everything You Need to Know

Whether you’re new to Google Analytics or have been using it to track website performance for years, it is easy to get overwhelmed by all ...

Author's avatar by Jessica Malnik | May 29, 2024
7 Efficient Ways to Track Leads in Google Analytics
Analytics

7 Efficient Ways to Track Leads in Google Analytics

Google Analytics allows you to track the number of visitors that come to your website. But how many of them are qualified leads? And what ...

Author's avatar by Stefana Zaric | Jun 15, 2024
45 Common SEO Mistakes to Keep Your Eyes on in 2021
Marketing

45 Common SEO Mistakes to Keep Your Eyes on in 2021

SEO is an amazingly complex field. Even experienced pros sometimes neglect SEO fundamentals because there’s just so much to do and remember when it comes ...

Author's avatar by Jessica Greene | May 8, 2023
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